Nobody wants to read old news, and that is especially true for visitors to your website! The content that you provide on your site should be fresh, new, and most importantly, original. In terms of SEO (Search Engine Optimization), original content is key and a powerful way to boost your Google...

When someone comments on your social media posts, do you respond? Most businesses would say yes. However, the number of comments that are left unattended would suggest otherwise. Leaving your posts unattended sends a message to your customers that you don’t care about their experience with your...

Search Engine Optimization, or SEO, is an evolving art form that is contingent on industry trends, and the forces of search engines themselves. A large aspect of the revolving world of SEO is analyzing competitors and determining the ranking factors behind keywords while spotting new trends within...

Everyone wants to increase brand awareness, gain more followers on social media, and eventually increase revenue for their company. One fun, unique way to do so is to tun Social Media Contests across your platforms. Whether you're giving away a free stay at your oceanfront hotel, or a gift card to...

Social media provides a free and easy way for you to communicate with your current and potential customers. It allows your company to consistently engage with its followers by posting creative content that encourages them to interact with you and your brand.  As social media continues to grow as...

Among the daily chaos and energy it takes to run a successful business, your social media accounts can often fall to the background. Especially if your company is not in the tech/marketing space. Still there are simple checks you can do to make sure that the return on your social efforts, however...