Whether you’re a well-established business looking to refresh your look for the new decade, or just getting started, it’s vital to understand how to brand your company, and why it’s so important. Your logo and branding will make a huge impact on the first impression your business makes with...

How we perceive the value of a product can largely be attributed to design. Effectively organizing content within a design, so that it’s easy to understand, and good for user experience is one of the most important roles of a designer. Since much of the content that designers work with is...

Business intelligence has been revolutionized over the past decade. Data exploded, spreadsheets took a backseat to insightful data visualizations and self-service analytics began to rise. Business intelligence is the practice of collecting and analyzing data to support better business decision...

If you’re a business owner, you’ve undoubtedly heard the statistics surrounding business failure rates. Although there are plenty of reasons why businesses fail, lack of differentiation often tops the list! In an oversaturated market, it can be difficult for your marketing materials to stand out...

In regards to online marketing strategies, content is still king! This is why marketers and content creators are constantly competing to have the most shareable and engaging content; leading to the rise of video marketing.  Video marketing is no longer an option, it’s a necessity. In order to...

The face of design is constantly changing. What looks on-trend one day could look dated and out-of-touch the next. If you want your designs to feel timely and relevant, then you need to keep your finger on the pulse of what is going on in the world of design and stay up-to-date on recent design...