Case Study: Explore OC

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The Story

When you visit a vacation destination, you want to make the most of your trip! There’s so much to see and do - but where do you start? The quality of your experience relies heavily on the resources available to help you plan your stay. Explore OC is the answer in Ocean City, Maryland.

D3 developed Explore OC, a progressive web app, as an online concierge for hotels to provide to their guests to plan out their days during their stay. Users don’t have to download an app from the app store when using a progressive web app. They simply open a website in a browser that can function as a native app on a phone homescreen, providing a smooth mobile experience with the tap of their finger.

The Explore OC dashboard is packed with information on promotions, events, things to do, area information, entertainment and day trips. It provides social links and reviews for local restaurants, retail stores, and attractions throughout the town of Ocean City.

Catered to both businesses and customers through real-time data, Explore’s Super Deals offer visitors special discounts that can be redeemed directly through the app. From a free bucket of Thrasher’s French Fries to 10% off apparel at Greene Turtle, guests don’t have to search hard for free offerings and vacation deals.

Over the years, Explore OC has built a strong social presence and following through the creation of unique organic (and dynamic!) content. If you overslept and missed the sunrise during your beach vacation, just check out Explore’s social to get your fix for the day. Whether you’re planning a night out with friends, taking the kids for a bike ride on the boardwalk or have questions about pets on the beach, Explore OC is right at your fingertips wherever you go.

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