ID3AS Blog

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Understanding your Web Site Stats

Understanding Website Analytic Jargon To retrieve your website statistics, contact us at 410-213-2400 or edits@siteupdates.com and we will send you a copy of your business’s Google Analytics report. We can also set up to have the report emailed to you on a monthly, weekly, or daily basis. Please keep in mind that all website statistics are slightly...
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Spam Prevention Tips

Protect Your Email from SPAM Let’s face it, SPAM is not cool – no one wants to deal with an overflowing inbox filled with junk mail. Outlandish deals, irrelevant offers, phony e-mail addresses…these are just a few of the signs of SPAM mail. To reevaluate your current email practices and avoid excess SPAM, follow the...
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Choosing a Color Scheme for Your Brand

When considering your branding, you’ll want to cultivate a strong emotional connection with your audience. How a customer feels about a brand, has more pull than they realize. Choosing colors that provide a shortcut to the hearts of your clientele can evoke emotion, and convey your company’s story. Emotions are powerful, and often, drive our...
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Google Ads

Google Ads (formerly known as Google AdWords) is Google’s paid advertising PPC  (pay-per-click) product. One of the most effective methods of paid online advertising available, Google Ads is used by thousands of organizations – small, medium, and large. No matter their size, these organizations have one thing in common – they want to tap into...
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Facebook and Instagram Ads

  Facebook and Instagram remain among some of the most popular advertising channels for digital advertising. Connect with your audience where you share content on a daily basis and see how paid advertising through social media can benefit your organization by increasing brand awareness and site traffic, converting leads into sales, and turning your fans into...
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Geofencing Marketing

What if you were able to market to your target audience while they’re shopping with your competitor? Or, even as they’re preparing to use your service, or browsing your store? Welcome to the world of Geofencing Marketing! What once seemed impossible is now a reality when you use geofence marketing! You can now advertise your...