ID3AS Blog
Every business can commiserate over the struggle to land in the coveted top spots of an organic search. Even a beautifully designed website can suffer from low analytics without proper exposure in search engines. Take a moment to reflect upon your own search engine experience. Do you typically click on one of the top three...
Understanding your Web Site Stats
Understanding Website Analytic Jargon To retrieve your website statistics, contact us at 410-213-2400 or edits@siteupdates.com and we will send you a copy of your business’s Google Analytics report. We can also set up to have the report emailed to you on a monthly, weekly, or daily basis. Please keep in mind that all website statistics are slightly...
Spam Prevention Tips
Protect Your Email from SPAM Let’s face it, SPAM is not cool – no one wants to deal with an overflowing inbox filled with junk mail. Outlandish deals, irrelevant offers, phony e-mail addresses…these are just a few of the signs of SPAM mail. To reevaluate your current email practices and avoid excess SPAM, follow the...
Choosing a Color Scheme for Your Brand
When considering your branding, you’ll want to cultivate a strong emotional connection with your audience. How a customer feels about a brand, has more pull than they realize. Choosing colors that provide a shortcut to the hearts of your clientele can evoke emotion, and convey your company’s story. Emotions are powerful, and often, drive our...
Google Ads
Google Ads (formerly known as Google AdWords) is Google’s paid advertising PPC (pay-per-click) product. One of the most effective methods of paid online advertising available, Google Ads is used by thousands of organizations – small, medium, and large. No matter their size, these organizations have one thing in common – they want to tap into...
Facebook and Instagram Ads
Facebook and Instagram remain among some of the most popular advertising channels for digital advertising. Connect with your audience where you share content on a daily basis and see how paid advertising through social media can benefit your organization by increasing brand awareness and site traffic, converting leads into sales, and turning your fans into...

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