Social media provides a free and easy way for you to communicate with your current and potential customers. It allows your company to consistently engage with its followers by posting creative content that encourages them to interact with you and your brand.  As social media continues to grow as...

Among the daily chaos and energy it takes to run a successful business, your social media accounts can often fall to the background. Especially if your company is not in the tech/marketing space. Still there are simple checks you can do to make sure that the return on your social efforts, however...

Seeing is believing, so why not showcase your brand and business through creative visuals to share with your potential customers? Video has taken control of the internet, and your visual presence has become vital. Customers look for images and video when deciding if a business or organization is...

You continuously see Google Ads and Facebook Ads pop up on your computer and phone screen. Now, it’s time to learn how useful they can be for your business! Pay-Per-Click (PPC) ads that run on platforms like Google and Facebook Ads, are essential to digital marketing. These types of ads are...

What could be better, than starting off the new year with the greatest social media trends? Marketers across the globe have been brainstorming and looking ahead into the new year by exploring new ideas and tips to recognize what is on the rise for 2018. Looking into the forecast of social media,...

Follow these three easy steps to make sure your business is living up to its full potential on social media. 1. Make sure your cover photo is updated. With Facebook's new business profile layout, there is no need to position the words at the top of your cover photo since your profile picture no...