Case Study: Delaware Crawl Space

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The Story

Delaware Crawl Space Company has long been a trusted name in crawl space encapsulation, basement waterproofing, and mold remediation for homes and businesses across Delaware. Locally owned and operated by David R. Wilson, the company has been helping improve indoor air quality since 2009 through expert water management, dehumidification, and encapsulation services.

For years, their website played a key role in generating business, thanks to its informative content and user-friendly design. Thoughtful SEO strategies also helped the site achieve and maintain high visibility on Google and other search engines.

While the site continued to rank well and bring in traffic, the foundation was becoming outdated, and it no longer reflected the company’s growth. Delaware Crawl Space Company needed a modern web presence with information about their full range of services, without sacrificing the SEO value they had worked hard to build. 

Redesigning a high-performing website is not without risk, but D3 was up for the challenge. Our goal was to modernize the site while preserving, and even enhancing, its strong search engine presence.

We worked closely with the Delaware Crawl Space team to hear feedback from their clients and users. Determining what worked well and what could be improved was the first step. A key takeaway: the company’s credibility and personable approach were vital to its success.

With that in mind, we expanded the content to include more detailed information about the company, its services, and its people. We also added videos of past projects and helpful tips to educate visitors and showcase expertise.

Throughout the process, we collaborated closely with the client to stay true to their brand. Every update was made with long-term growth and performance in mind. The new site is a strong reflection of who Delaware Crawl Space Company is today, without losing the SEO strength that helped build their success. They continue to rank well and attract new customers with confidence in their brand’s digital presence.

“Delaware Crawl Space Company would like to thank John and his team for the recent redesign and development of our new and improved website. Our project manager, Chase, was very responsive to all of our needs and added valuable input throughout the entire process relating to SEO and overall design. The team met our expectations, and we are thrilled to put the website to good use for our clients. Thank you, D3!" - JR

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